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GetYourGuide is a good fit if you want guided tours, skip-the-line tickets and day trips on one account, with free cancellation up to 24 hours before on most listings. Named sources rate the booking flow and the guides highly. For plain museum entry, or for tours across Asia-Pacific, it is worth comparing Tiqets and Klook first.
How we made this estimate
We read nine sources in October 2026: GetYourGuide's own About, general terms and press pages; its Trustpilot aggregate of roughly 57,000 reviews; its Wikipedia entry for company and funding facts; and six independent reviews (TripNSense, Milesopedia, Nomadic Matt, PilotPlans, TrekQuill and Uncompromised Travel), plus a three-platform price comparison.
We did not book through the platform ourselves, so every claim about what using it feels like is attributed to the source that reported it. Where the sources disagree, we say so rather than picking the flattering number.
What GetYourGuide actually sells
GetYourGuide is a marketplace. It does not run most of the tours you book on it; local operators list their experiences and GetYourGuide handles discovery, payment and the voucher.
The catalogue covers guided walking tours, skip-the-line attraction tickets, day trips, food and wine tours, transfers and private guides. One exception to the marketplace model is Originals by GetYourGuide, a collection designed with operators and attractions and bookable only here, which has since expanded into sports experiences including a tour inside McLaren Racing's base.
The company was founded in 2009 in Zurich by Johannes Reck, Tao Tao, Tobias Rein, Martin Sieber and Pascal Mathis, and moved to Berlin in 2012. Its Wikipedia entry records more than 1,000 employees, availability in 37 languages, a $2 billion valuation at its May 2023 raise, and a first profitable year in October 2025 on around one billion euros of annual sales.
That matters for one practical reason. A marketplace guarantee covers your transaction, as TrekQuill puts it, not the quality of the experience itself. The operator still decides whether the tour is any good.
Where the sources agree
Three things come up in almost every source we read: the booking process is easy, the guides are generally strong, and the 24-hour cancellation window is unusually consistent across listings.
Trustpilot reviewers repeatedly describe the booking flow as smooth and straightforward, and describe local guides as knowledgeable and friendly. Nomadic Matt, who books on the platform himself for food and wine tours in Bologna and a countryside day trip in Slovenia, makes the same point about consolidation: one search instead of a dozen operator websites.
Here is the spread, so you can see it rather than take our word for it.
| Source | Verdict or score | Basis |
|---|---|---|
| Trustpilot | 3.8 / 5 | ~57,000 reviews; 67% five-star, 19% one-star |
| TripNSense | 4.6 / 5 | Review-corpus analysis plus the author's own bookings |
| PilotPlans | 3.7 / 5 | Single-author review |
| Milesopedia | Reliable, no numeric score | Team bookings across several regions, October 2026 |
| Nomadic Matt | Positive; uses it himself | Repeat personal bookings |
| Uncompromised Travel | Worth it in Europe | Platform comparison |
| TrekQuill | Legitimate and safe | Platform and policy review |
| Reviews.io | 1.4 / 5 | 444 reviews, via TrekQuill |
The Reviews.io figure is the outlier, and its sample is roughly one hundred and thirty times smaller than the Trustpilot one. We have left it in because leaving it out would be selective, not because we weight it equally.
Where the sources disagree
The catalogue size is genuinely unsettled. GetYourGuide's own About page cites more than 75,000 activities from over 16,000 experience creators; its Wikipedia entry and Milesopedia both say more than 150,000 experiences, with Milesopedia adding roughly 12,000 cities as of October 2026; its Spring 2026 press release counts 200,000 experiences, more than 18,000 cities and 50,000 guides and activity operators.
Those are probably counting different things, so treat any single figure as indicative. The usable version for a traveller is simpler: in major European cities the choice is deep enough that the problem is narrowing down, not finding something.
Sources also split on whether you pay more here than direct. Milesopedia says activities often cost more than booking with the provider, while one of its own reviewers found the best price for an identical Albania tour here rather than on Viator. We cover why below.
What you actually pay
There is no booking fee for travellers. The price you see is the price you pay, taxes and service fees included, and GetYourGuide makes its money from operator commission reported at 20 to 30 per cent rather than a surcharge at your checkout.
Whether that lands cheaper than the alternatives depends almost entirely on where you are going. A three-platform comparison by compares.cheap found this pattern in Asia-Pacific.
| Same activity | Klook | GetYourGuide | Viator |
|---|---|---|---|
| Grand Palace entry ticket | $15 | $17 | $18 |
| Damnoen Saduak half-day tour | $28 | $32 | $33 |
The same comparison puts GetYourGuide cheapest in Paris, Rome, London and Barcelona. Operators set their rates per channel and each platform runs its own promotions, which is why the ranking flips by region rather than holding everywhere.
Compare like for like. A guided listing and a plain admission ticket are different products. TripNSense priced Edinburgh Castle at £37 here, which included a guide and guaranteed entry, against £21.50 for a direct ticket on its own. For bare entry, check the venue's own site; for a guide or a timed slot, compare the bundled price.
There is also a best price guarantee. Send the link or a screenshot of a cheaper identical offer and, if it checks out, GetYourGuide refunds the difference to your original payment method or as account credit.
Cancelling and getting your money back
Most listings allow free cancellation up to 24 hours before the start time for a full refund. Cancel inside that window, or no-show, and most activities refund nothing.
The 24-hour default is applied unusually consistently, which Uncompromised Travel singles out as a strength. It is still a default and not a rule, so the terms direct you to the “About this activity” section of each listing, where the policy is labelled before you pay. Your voucher then repeats whether the booking is fully, partly or not refundable.
Cancellations go through the app's Bookings section. TripNSense had an in-window cancellation confirmed within five minutes, with the money back in about five business days; other summaries put the refund window at five to seven business days.
Support is 24/7 by email, live chat and phone in more than 15 languages. TripNSense scored it 9 out of 10 on a 12-minute response. Trustpilot is more mixed on this point: a share of its one-star reviews concern refund handling and slow replies, and the company has responded to 97 per cent of its negative reviews.
What works well, and what to check
What works well
- Booking flow described as smooth and straightforward across thousands of Trustpilot reviews
- Local guides praised as knowledgeable and friendly by a large share of reviewers
- Free cancellation up to 24 hours before on most listings, displayed the same way everywhere
- No booking fee; the listed price includes taxes and service fees
- Reviews come from verified buyers only, per Uncompromised Travel
- Deepest coverage in Western Europe, where the same comparison found it cheapest
- Originals experiences are not bookable on rival platforms
- Spring 2026 release added AI review summaries, keyword search inside reviews for things like accessibility, and meeting-point photos on vouchers
What to know before you buy
- Check the cancellation line on your specific listing. The 24-hour window is the common default, not a guarantee
- Compare the venue's direct price for plain admission tickets, where TripNSense found the gap widest
- Read reviews for your tour rather than the platform, which both TrekQuill and Milesopedia recommend
- Confirm the meeting point the day before. Several sources called descriptions vague, which is what the new meeting-point photos address
- For Asia-Pacific, price-check Klook first; it undercut by 10 to 20 per cent in the comparison above
- For standalone museum entry, Tiqets often prices lower, per Uncompromised Travel
- Payment is in advance; there is no pay-on-arrival option
- Allow about five to seven business days for a refund to land
Who it suits best
It suits a traveller heading to Europe who wants the day planned before arrival: skip-the-line entry at a timed slot, a guided walk, a day trip out of the city, all on one account with one cancellation rule to remember.
It suits anyone who values being able to change plans. The 24-hour window across most listings is the single most useful thing about the platform, and it is why the booking and cancellation scores above sit higher than the pricing score.
It is a weaker match if your trip is mostly Asia-Pacific, or if you only want a museum ticket with no guide attached. In both cases a rival usually prices lower for the identical thing, and the sources are consistent about it.
Alternatives worth comparing
Klook is the one to check for Asia-Pacific. It undercut GetYourGuide on both sample activities above and typically runs 10 to 20 per cent lower across the region on the same operator.
Viator has the largest catalogue at roughly 425,000 experiences and prices comparably on standard European tours. Prefer it when a niche tour simply is not listed elsewhere.
Tiqets is the narrower, cheaper option for standalone museum and attraction admission, where it beats GetYourGuide on price without the guided extras.
- Compiled estimate: 8.2 out of 10, from nine named sources read in October 2026
- No booking fee; the price shown includes taxes and service fees
- Free cancellation up to 24 hours before on most listings, confirmed in the app
- Cheapest of the three big platforms in Paris, Rome, London and Barcelona
- Klook usually prices lower across Asia-Pacific; Tiqets for museum entry alone
- Trustpilot 3.8 out of 5 across roughly 57,000 reviews
Is GetYourGuide legit?
Yes. It is a Berlin-headquartered company founded in 2009, with more than 1,000 employees and a $2 billion valuation at its 2023 funding round, and every source we read treats it as a legitimate operator. It is a marketplace, so its guarantee covers your booking and payment while the local operator delivers the experience.
Does GetYourGuide charge a booking fee?
No. Travellers pay the listed price with taxes and service fees already included. The platform earns operator commission, reported at 20 to 30 per cent, instead of adding a surcharge at checkout.
Can you cancel a GetYourGuide booking and get a refund?
On most listings, yes, up to 24 hours before the start time for a full refund. Inside 24 hours, and for no-shows, most activities refund nothing. The exact terms sit in the “About this activity” section of the listing and are repeated on your voucher, so read them before you pay.
How long do GetYourGuide refunds take?
Published summaries put it at five to seven business days once the cancellation is accepted. TripNSense had a cancellation confirmed in five minutes and the money returned in about five business days.
Is GetYourGuide cheaper than booking direct?
It depends on what you are buying. For a guided tour or a guaranteed timed entry, prices are often similar to the operator's own, because the operator usually absorbs the commission. For plain admission, the direct ticket can be lower: TripNSense found Edinburgh Castle at £37 with a guide and guaranteed entry against £21.50 for a direct ticket. GetYourGuide also runs a best price guarantee and refunds the difference if you send evidence of a cheaper identical offer.
Is GetYourGuide or Viator better?
Viator has the bigger catalogue, at around 425,000 experiences, and the two price comparably on standard European tours. GetYourGuide scores better on booking experience in the sources we read and came out cheapest in the big Western European cities. Viator is the one to check when a specific niche tour is not listed.
Bottom line
Our compiled estimate is 8.2 out of 10, and we hold it with reasonable confidence: nine sources, a 57,000-review aggregate among them, agree on the booking experience, the guides and the cancellation terms. The sources disagree mainly on catalogue size and on pricing versus direct, both of which we have shown rather than averaged away.
Book here for Europe, for anything guided, and for the flexibility of cancelling a day out. Price-check Klook for Asia-Pacific and Tiqets for a bare museum ticket, and read the cancellation line on your own listing before you pay.
